YouTube’s Misleading Ad Inventory: What to Know & Implications for Political Campaigns
A recent report by Adalytics found that many advertisers may have been misled for years about Google’s proprietary TrueView skippable,
A recent report by Adalytics found that many advertisers may have been misled for years about Google’s proprietary TrueView skippable,
As we approach the halfway point of summer, campaigns and causes are monitoring the latest media trends — and incorporating
As political candidates across the country communicate with voters across 2023 elections, Meta (Facebook and Instagram) verification is an important
With the ever-changing technology landscape, it can be difficult to decide how you want to reach voters, especially when it
Save the date: On July 13th, our team is hosting an informational webinar to support 2023 and 2024 candidates navigating
With a quickly-evolving media landscape, SpeakEasy is helping campaigns and causes understand how these shifts impact political campaigns up and
Google Search Ads — text ads that appear when someone searches a specific term such as “November election” or a
As digital best practices and media tools evolve, SpeakEasy is helping campaigns and causes stay up to speed with the
With the continued rise of video advertising in the digital world — political campaigns are focusing on the most impactful
In fast-moving political campaigns, a key challenge is often gathering and aggregating data to make informed optimization decisions. For example, should
As we kick off 2023, we wanted to share a round-up of 2022’s most viewed blogs for anyone doing a
As we look toward next year, media strategists across the country are analyzing what worked most effectively in the Midterms