From self-service media that gives every campaign the chance to make an impact, to professional buying tools and technologies consultants and causes use to gain a winning edge:
While programmatic advertising (a process of buying digital ad space through real-time bidding and automation) has become a cornerstone for reaching voters, relying solely on
This month, our team is exploring the latest social media trends, email security changes (and their impacts for campaigns), and how political ad spending is
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As Managing Partner of SpeakEasy, Danielle Winterhalter specializes in multi-channel advertising, creative development, and rapid response communications – providing strategic campaign guidance and tactical media implementation to a client portfolio including Democratic causes, candidates, and impact-driven brands.
Passionate about increasing civic engagement and political access, Danielle founded SpeakEasy to support Democratic initiatives with effective media strategies up and down the ballot. Since inception, SpeakEasy’s tech-enabled ad tools – and tested political experience – have been leveraged by races in over 38 states, from school board to United States Senate.
Prior to SpeakEasy, Danielle served as a Campaign Manager, Policy Director, and political consultant where she scripted speeches, developed bipartisan policy initiatives, and executed comprehensive communication campaigns for Democratic candidates and organizations.
Outside of the office, Danielle is involved with Team Fox – the grassroots fundraising arm of the Michael J. Fox Foundation – where she raises funding and awareness for Parkinson’s Disease. A graduate of the University of San Francisco, she holds dual degrees in Politics and International Studies.