Want to influence millennial voters? Ditch your conventional ad strategy.
Millennials are different than previous generations both in how they consume information and how they respond to advertising. And they are a growing part of the electorate – it’s estimated that in the 2020 election, they will comprise 40% of all voters. For a campaign to be successful, they must inform, engage and activate millennial …
Want to influence millennial voters? Ditch your conventional ad strategy. Read More »